By

Roberto Candelaria
Happy Halloween! I have question for you — Is your sponsorship a trick or treat to your potential sponsors? I love Halloween. Why? Well, I love getting the pictures that my sister sends me every year of my niece in her costume… or sometimes costumes. I love the smile on her face in those pictures,...
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  “Winter is coming.” That’s a phrase I hear all too often around this time of year (and it’s not winter at all). You probably already know what I mean. Usually the whisper of these words means Game of Thrones (GoT) is back on and it’s time for tons of Facebook posts about the complex...
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Imagine the last time you stood in front of a stage, watching one of your favorite artists perform. You may have been fist pumping to the music, snapping your fingers or doing a slow sway to the beat. Can you recall the excitement? The buzz of the crowd’s camaraderie? The memories made with friends or...
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sponsorship and social media mistakes
You know those brands you see on social media that you just absolutely adore everything about? You know… Their witty content. Their inspiring imagery. Their social mission. Their videos that have your mouth watering for their next product. Whenever I catch myself stopping my normal Facebook scroll to catch up on what’s going on with...
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Dory’s optimism can actually help you land sponsorships.
Ever feel you’re beating off bad days like mosquitos during warm weather? We’ve all had those moments, and a little optimism never hurts anyone on these proverbial rainy days. These kind of days, I love to curl up and turn on one of my favorite Disney movies: Finding Nemo. There’s nothing more refreshing than watching...
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Secret to Running a Successful Business I Love
We just celebrated Father’s Day here in America, and I’m so blessed to have a family that taught me about entrepreneurship. A family that taught me about creating the life I love and teaching us that anything was possible if we were willing to work for it. I love my clients, and the work I...
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What is sponsorship?
  You know what I love about questions? All the juicy information you can get by simply asking one. Grab your favorite glass of cab, mine is from Jordan Winery, and let’s chat about what Sponsorship can do for you. WHAT IS SPONSORSHIP? Let’s start with the facts: What is sponsorship? Sponsorship is like advertising....
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the top 10 things I’d tell my 16 year old self
I was recently asked to create a list of, and it was an eye-opening experience. I’ve printed the list to put by my desk, and also wanted to share it with you. Here’s my list…   1. People are always going to talk about you. Doesn’t matter if you’re doing great or not, people will...
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Setting up your sponsorship package is very much like stirring your own brand of delicious chocolate.
If you’re anything like me, you have a few guilty pleasures. A good book, your favorite movie, that go-to dessert, or a glass of wine! That said, I have a confession. I love dark chocolate. I love the way you can taste the sweetness long after you’ve finished it. More importantly, I love the way...
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the 5 elements that you’ll need to give a winning sponsorship presentation
You’re ready! You’ve got an idea you’re excited about and can’t wait to start implementing it. You mapped out your schedule and put together all the necessary information for the plan to go with your idea. You’d love to give it just one last once over, though – maybe a “presentation checklist” if you will....
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Roberto C. Candelaria

As a business strategist and consultant, Roberto has worked with a range of companies from start-ups and non-profits to the Fortune 100. Brands such as BMW, DELL, Disney, Hilton, State Farm, Wells Fargo, and Zappos – to name a few! Ready to get sponsored? Get your free Sponsorship E-CourseCLICK HERE!

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Latest Posts

Sponsorship Training. Sponsorship for Authors
Three Ways You Need To Show Up To Get Sponsored
June 19, 2018
Sponsorship For Influencers – Book Launch Team
July 17, 2017
Sponsorship Training, Sponsorship Coaching, Sponsorship Proposals
Stretch Your Imagination to Perfect Sponsorship Proposals
June 30, 2017