Welcome To My Blog!

As an Influencer Income Strategist, I help influencers increase their income by leveraging sponsorships and partnerships.

As a Customer Activation Consultant, I help brands increase their bottom line by leveraging influencers, events and customer relationships.

In other words, if you’re just getting started with sponsorship … you’re in the right place!

Cooking Up a Sponsorship Plan

The heat guide: Cooking wisdom for your sponsorship plan I love the kind of party where everyone gets pulled into the energy of the kitchen. There’s something so familiar, comfortable and nurturing about the art of cooking and eating next to people you love and care for. There’s nothing more heartwarming than being surrounded by friends or family and sharing stories and memories while sipping on wine over the smell of good food. . Cooking...
sponsorship and social media mistakes

Top 5 Sponsorship Mistakes On Social Media

You know those brands you see on social media that you just absolutely adore everything about? You know… Their witty content. Their inspiring imagery. Their social mission. Their videos that have your mouth watering for their next product. Whenever I catch myself stopping my normal Facebook scroll to catch up on what’s going on with business colleagues, friends and family and then a brand I follow catches my attention, I know I’ve caught a brand...
Sponsorship Training, Sponsorship Coaching, How to Get Sponsored

How to Setup a Winning Sponsorship Page

How to Set Up a Winning Sponsorship Page We’ve talked A LOT about how to give winning presentations for sponsorship, and while I’ll always believe that developing organic connections and genuine professional relationships is the simplest and best way to get sponsored, there are other ways to gain the attention of sponsors and get sponsored! A sponsorship page on your website is a great way to do that. Free advertising? One central place to send potential...

Honoring Dad – A Tribute to Rodolfo Candelaria Jr.

“Honoring Dad” On Wednesday, January 2, 2019 at 10:30 pm, Rodolfo Candelaria Jr’s spirit ascended to meet his Heavenly Father. During his final hours here on Earth, his brothers, sister, nieces, nephews, cousins, granddaughter, past colleagues and friends gathered to honor him, tell stories, join in laughter and celebration, and shower him with love. Dad’s spirit left this Earth while my mom held his left hand and with my sister and me holding his right....
Sponsorship Training. Sponsorship for Authors

Three Ways You Need To Show Up To Get Sponsored

Three Ways You Need To Show Up To Get Sponsored Getting sponsored is not just about a proposal. It is not just about the ask. There is more that needs to happen in order for your sponsorship efforts to be successful, and as an influencer you have the power to bring in the type of sponsors and sponsorship your brand needs, but there are some key things you need to do in order to win....

Sponsorship For Influencers – Book Launch Team

“Sponsorship for Influencers” Book Launch Team! For awhile now, I’ve been asked if I’d ever publish a sponsorship book that was geared toward authors, speakers, bloggers, coaches, consultants, experts, gurus, and entrepreneurs. I wrote my last book, Relationships Raise Money: A Guide to Corporate Sponsorship, in 2011 and that book was heavily written to support nonprofit organizations as that was the majority of my client base at the time. Six years later, here’s the book...

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